Colored Bottles

Does bottle color matter?

Not if bottles are stored in a cool, dark place (*more on storage later). Direct sunlight and fluorescent or UV lighting will speed the oxidation process. The darker the tint of glass, the more light diffused, helping to protect the liquid within.

Clear bottles are popular with white wine producers, however, most red wine worldwide is still bottled in green glass. Beer is typically stored in green or brown bottles, as well as clear. Liquor comes in a myriad of colors, mostly due to Marketing.